Last year, many well-known liquor companies have put forward personalized customized liquor business. It also indirectly promotes the customization of plastic bottle packaging. However, from the perspective of packaging market analysis, we believe that it is inevitable for the plastic bottle packaging market to move towards personalized customization, which will become more and more obvious. Personalized plastic bottle packaging will be more respected by the market.
To realize the customized production of plastic bottle packaging, it is obviously not an easy thing for the plastic bottle manufacturers who are accustomed to the assembly line and large-scale production. First of all, this requires the improvement of plastic bottle production equipment. From bottle blowing machine to mold, the current equipment is suitable for large-scale production. In order to realize the customized production of personalized plastic bottles, it is obvious that the transformation of the equipment occupies a large part. Only the follow-up of the equipment can realize the cost control of personalized customized plastic bottles and the real marketization. Secondly, customized plastic bottles need to be improved in personnel training and design. It puts forward higher requirements for the packaging design ability of plastic bottles of manufacturers, and can present the products they require according to the needs of customers. Finally, personalized customized plastic bottles also need to be changed in terms of sales. More attention should be paid to the needs of users, and the sales of plastic bottle packaging should be realized in the interaction of users.